Thursday, March 6, 2008

NATALIE PORTMAN FOR TE CASAN


NATALIE PORTMAN
Originally uploaded by stabler121701
Could somebody please stop this celebrity invasion? Capsule collections, consulting design jobs, guest editors, models, face of brands...the list goes on. Celebrities have their hands in every single aspect of business these days. And it wouldn't bother me so much if they were not so incredibly crucial to the development of a brand. Can we no longer decide for ourselves what we want to wear? Do we have to look to celebrities to tell us how to dress??? They not only inform us about where to eat, how to diet, or what car to drive, they even remind us to cast our ballots on election day! Natalie Portman, being at least a respectable person who generally seems to befriend the paparazzi less than most celebs, may be a poor choice for this post. But somehow, her involvement in the Celebu-designer onslaught is more irritating than the lackluster Jessica Simpson and her failure of a collection- that somehow is still available. I enjoy perusing people.com just as much as the next New Yorker- but I'm over the celebrity saturation. I understand the impulse to want an identity, brand and story as a way to weed out our choices amongst such an immensely consumerist culture- but maybe for that reason, we can start to make some better choices. Like let's at least start without having to know that a brand has not yet been spotted on Melrose before we would ever venture to write about them or purchase their wares. The more we allow celebrities to rule our choices- the more likely we are to end up like them. Do we actually want that?

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